Twitter is one of the largest Social Networking sites of today and it as exploded in to huge popularity with Celebrities like Actors, Actresses, Politicians, Sports stars, but it also offers a fantastic opportunity for businesses to promote themselves in the public eye! Here are the top 10 essentials on how to use it:
When registering and on your biography be clever because like all other areas of Twitter you’re restricted in the number of characters you can use. Bearing in mind Twitter is like any other Search Engine use keywords that you think other people will use, when searching for you or other things.
Here is the Twitter Glossary.
A Tweet is: An update that a person posts on their Twitter page.
A Following is: The member of Twitter that you follow.
A Follower is: The member of Twitter that follows you.
A (RT) or Retweet is: The reposting on your page a post from another member Twitter page.
Always Respond To Others.
Try and show people, that you are an expert in your trade or field. Watch particular issues relevant to your business by using the Twitter Search Engine and help people, by being willing to offer bits of help and advice for free, then they are much more likely to want to do business with you.
“Tweet” When You Are Away From Work Also.
On a regular basis the key to building a good community is to “Tweet” even though you may be busy. Use a service which sets up pre-scheduled “Tweets” for particular times of the day.
One of the best out there is Hoot Suite.
Do not be a faceless organisation in the eyes of others. Build personality by adding a human touch and feel about your business. Use your real name when “Tweeting” because this is a good idea and always post a little personal stuff or personal interest’s without being too scandalous.
Always Ask Questions.
Yes answer any of the people’s questions, but also ask some of your own, so to encourage interaction within the community. Do some market research on yourself and your business sector.
Every Character, Counts.
Remember only 140 characters in which to say what you want! Be to the point and concise with what you say.
“Retweet”, “Retweet”, “Retweet”!
Rather than just spouting about your products and services, try “Retweeting” about useful or interesting facts that are on other peoples accounts as well. It will demonstrate to your Followers that you are willing to share tips and advice. It could also encourage an influential member to follow you!
“Tweet” While On The Move.
Just because you are away from the office and your PC or Laptop, try using your phone to keep people up to date with everything.Who, You Should Follow.
Forget the Celebrities, “so to speak” and concentrate on your own business niche and try to follow potential clients. Use Twitter Search Engine to search for “Tweets” in your area of expertise. Mr Tweet, will suggest who to check out. Twitter Grader, grades you and will provide a list of top “Tweeters” in your local area. Twellow.com, lets you search member’s biography, etc.
It Is Not All About You.
Firstly, post “Tweets” about subjects not linked to you or your business and secondly, do not push your business or its link down the throats of all members. Try to post Fun or Interesting facts about yourself or your business.